Pricing and buying

Nine questions to ask before choosing an AI voice generator

Every voice tool's landing page says natural, realistic and lifelike. None of that is a specification. These are the nine questions whose answers actually differ.

8 min read ·

We are one of the tools you might be choosing between, so read this as an interested party's checklist. It is written so that you could apply it against us and get a real answer — including where that answer is not the best one available.

1. Does it handle your actual language, or a language list?

A dropdown with forty languages tells you nothing about quality in any of them. The test is your language, your script, your loanwords. For Indian creators the specific question is what happens to English words inside Hindi text — a real problem with a technical explanation and a fix that many tools have not implemented.

Ask: is my language served by a model trained on it, or by a general model asked to read my script?

2. How much reference audio does cloning need, and why?

Answers range from three seconds to thirty minutes, and the number tells you which generation of technology you are buying. Zero-shot cloning from a short clip is the current approach; a tool asking for thirty minutes is fine-tuning, which is slower and more expensive but can be marginally better at the top end.

A vendor who can explain *why* their limit is what it is understands their own stack. Ours is 12 seconds for every language. On the Indian-language path the model also conditions on the reference transcript, so a longer clip can cause repeated words. That is why the cap matters.

3. What happens to a bad reference clip?

This separates products that were tested on real users from products that were tested by their authors. A good system rejects a clipped, noisy or near-silent recording with a message telling you what to fix. A bad one accepts it and produces a poor voice you then blame on the model.

4. What is the real per-minute price for your volume?

Not the headline price. Convert every plan to minutes, then divide by the minutes *you* will use — the arithmetic is worked through in what an AI voiceover actually costs. Also ask whether retries are billed, because they are, everywhere, and they are 10–20% of a real month.

5. What currency, and what payment methods?

For Indian buyers this is not a footnote. Dollar pricing means FX markup and a card that may decline recurring international mandates. Rupee pricing with UPI is a different experience, and it also tells you whether the vendor treats India as a market or as an export destination.

6. Who owns the output, and can you use it commercially?

Read the actual licence, not the pricing-page bullet. The questions that matter: is commercial use allowed on the tier you are buying, does it survive cancellation, and what happens to audio you already published if you stop paying. Free tiers commonly restrict commercial use — which is reasonable, but you should know before you build a channel on one.

Two reasons to care even if your intentions are entirely clean. First, a platform with no consent controls will eventually have an incident, and incidents produce sudden policy changes, takedowns and outages that land on you. Second, if your voice is your business, you want to be on a platform that would take *your* report seriously.

Ask specifically whether consent is verified server-side or only in the interface, and whether there is a monitored abuse address. The answers are usually easy to find and occasionally revealing.

8. Is the output watermarked, and can you tell?

Most modern models watermark inaudibly. Some vendors offer to strip it on paid tiers. Whether you want that stripped is a real question with a real answer either way — but a vendor who does not tell you the watermark exists has told you something about how they operate.

9. What does deletion actually do?

If you delete a voice, is the reference recording deleted? If you delete your account, is everything gone, and on what timeline? Retention policy is where privacy policies get vague, and vagueness there is a choice.

The 20-minute test that beats all of this

Reading checklists is a substitute for the thing that actually decides it:

  1. Take one real paragraph from something you are actually publishing — with your loanwords, your names, your numbers in it. Not a vendor's demo text.
  2. Sign up for the free tier of three tools.
  3. Generate that same paragraph on all three.
  4. Listen on the device your audience uses. Phone speaker, not studio headphones.
  5. Then check the loanwords and the numbers specifically, because that is where the differences hide.

Twenty minutes of that tells you more than any comparison article, including this one. Our free tier exists for exactly this and needs no card — as do most of our competitors'.

Frequently asked questions

What is the single most important thing to test?

Your own text, in your own language, with your own loanwords and proper nouns in it — played on the device your audience listens on. Demo scripts are chosen by vendors to flatter their models, and the differences between tools show up in exactly the material demos avoid.

Is a bigger language list better?

No. A list is a claim about coverage, not quality. One language served by a model trained on it beats forty served by a general model, if that one language is yours.

Keep reading

Try it on your own script

The free tier is enough to find out whether generated speech works for what you make.